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"If I am gonna to be in this industry I wanna be the best at it. You can't guarantee that you're the most talented, I mean that's something I couldn't guarantee. But I could guarantee that I'd work harder than anybody else. For the first six or seven years, which is terribly for my social life, I'd probably slept in the agency two or three nights a week. I would work as long as it took. I forced myself to write as many ideas as I possibly could. So I would do stupid things like, I'd get layout pads and fill it with a hundred squares. Like post-it notes. And I couldn't leave until I filled each box with an idea, even if I loved the first idea."
David Droga. Founder/Creative Chairman droga5

Pubblicato: Gio - Ottobre 30, 2008 ;    


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